About
A tree you can point to.
Most ways of supporting agriculture keep the grower anonymous and the outcome abstract. AdoTree was built the other way round: one named tree, one named farmer, one season, and a harvest that either arrives or does not.
The platform starts in India, where fruit growing is dominated by smallholders who carry the entire risk of a season and see the smallest share of its value. Adoption moves part of that money forward in time, to the point where it is most useful.
Everything else follows from that: verified farmers, mapped trees, dated photographs, an auditable payout trail, and a harvest ledger measured in kilograms rather than sentiment.
Principles
How we decide things.
Verifiable over impressive
If we cannot show the record behind a claim, we do not make the claim.
The farmer is a party, not a supplier
Named, profiled, paid on a tracked schedule, and able to decline work.
Fruit is the point
The season ends with produce, not a certificate. Everything else supports that.